Quarterly report pursuant to Section 13 or 15(d)

Certain Relationships and Related Transactions (Details)

v3.10.0.1
Certain Relationships and Related Transactions (Details)
3 Months Ended 6 Months Ended 9 Months Ended
Feb. 05, 2018
USD ($)
shares
Mar. 23, 2017
USD ($)
term
Sep. 05, 2014
USD ($)
$ / shares
shares
Aug. 31, 2018
USD ($)
Feb. 28, 2018
USD ($)
Aug. 31, 2017
USD ($)
Aug. 31, 2018
USD ($)
Nov. 30, 2017
USD ($)
Aug. 31, 2018
USD ($)
Aug. 31, 2017
USD ($)
Related Party Transaction [Line Items]                    
Proceeds from exercise of warrant                 $ 1,426,500 $ 0
Advertising, cooperative and promotional expenses       $ 816,117   $ 738,635     $ 1,671,605 1,681,999
Affiliated Entity                    
Related Party Transaction [Line Items]                    
Shares of common stock issued upon exercise of warrant (shares) | shares     1,892,744              
Exercise period from date of the warrant     5 years              
Purchase price of warrant (usd per share) | $ / shares     $ 3.17              
Number of warrants exercised during period (shares) | shares 450,000                  
Proceeds from exercise of warrant $ 1,426,500                  
Warrants outstanding (shares) | shares 1,442,744                  
Commission percent                 10.00%  
Advertising, cooperative and promotional expenses       42,725   58,565     $ 99,206 123,743
Accounts payable to related party       58,833     $ 58,833   58,833  
Affiliated Entity | Line of Credit                    
Related Party Transaction [Line Items]                    
Maximum borrowing capacity     $ 5,000,000              
Affiliated Entity | Loans Payable                    
Related Party Transaction [Line Items]                    
Maximum borrowing capacity     $ 1,000,000              
Ultimate Products, Inc                    
Related Party Transaction [Line Items]                    
License agreement, term   1 year                
License agreement, number of additional terms | term   2                
Royalty fee, percent of gross sales   10.00%                
Option to purchase   $ 3,200,000                
Related party costs       $ 43,081   $ 48,172     $ 134,992 $ 83,419
Board of Directors Chairman and Chief Executive Officer                    
Related Party Transaction [Line Items]                    
Monthly rent expense         $ 2,500   $ 6,000 $ 1,000